Candy crush and call on duty game maker, know who is the buyer

Microsoft Activision Blizzard Deal: Microsoft has made the biggest acquisition ever. The company is buying ‘Call of Duty’ game maker Activision Blizzard for $ 68.7 billion. This is the biggest deal ever in the history of the gaming industry. Microsoft said it expects the deal to be finalized in the 2023 fiscal year, which begins in July. The deal is bigger than Microsoft’s acquisition of LinkedIn for $26 billion. The deal also breaks Take-Two Interactive’s record acquisition of mobile game Zynga for more than $11 billion. Here are all the key details about the deal. Microsoft has offered to buy at a price of $ 95 per share, which is 45 percent higher than the current price of Acquitition Blizzard on Friday.

Acquisition Blizzard for Microsoft

  • The $68.7 billion full-cash deal will transform Microsoft, the maker of the Xbox gaming system, into one of the world’s largest video game companies.
  • This will help the company compete with technical rivals like Meta in creating immersive virtual worlds for both work and play. Facebook is considered a pioneer in the so-called metaverse, the name given to the virtual world.
  • Activision’s game library could help give Microsoft’s Xbox gaming platform an edge over Sony’s Playstation, which has enjoyed a more steady stream of exclusive games for years.
  • According to reports, Microsoft’s gaming market share was 6.5% in 2020 and adding Activision can take it to 10.7%.
  • The acquisition left Microsoft behind Nintendo as the third-largest video game company by global revenue, behind Sony and Chinese tech giant Tencent.
  • Microsoft said the acquisition would help it increase its Xbox Game Pass game subscriptions.
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Microsoft CEO Satya Nadella said on the acquisition, “Gaming is the most dynamic and exciting category in entertainment across all platforms today and will continue to play a key role in the development of the Metaverse platform.”

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Microsoft is making inroads in this area. It has been investing in recent years, including buying “Minecraft” maker Mojang Studios and Zenimax in multibillion-dollar deals. Last year, Microsoft spent $7.5 billion to acquire ZeniMax Media, the parent company of video game publisher Bethesda Softworks, which is behind the popular video games The Elder Scrolls, Doom and Fallout. This will be the biggest deal in the tech sector so far, after which Microsoft will become the third largest gaming company in terms of revenue.

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Reference-www.abplive.com