Formula 1 champion Max Verstappen signs with EA Sports

Electronic Arts today announced that EA SPORTS, a leader in interactive sports entertainment, has signed a partnership agreement with two-time Formula 1 world champion, max verstappen. Thanks to this agreement, the Oracle Red Bull Racing driver will collaborate with the brand to create content across the entire EA SPORTS portfolio. The deal also includes Verstappen’s sponsorship for the 2023 season, with EA SPORTS branding on the front of his helmet.

“Max is a tenacious competitor and true champion who shares a deep love of games and playing.,” said Andrea Hopelain, Senior Vice President of Brand at EA SPORTS & Racing. “As Formula 1 history progresses, we’re excited to collaborate with one of the world’s greatest athletes to bring more fans together through our EA SPORTS experiences.“.

“Whether it’s playing with my friends or staying competitive when I’m away from the court, EA SPORTS has always been a big part of my life.said Max Verstappen. “EA SPORTS is an icon to so many millions of fans, and I am proud to represent them during the 2023 season.”.

Over the past two seasons, Max Verstappen has become one of the biggest names in the sport. After winning his first FIA Formula 1 World Championship™ in the final race of the 2021 season, Max dominated last year, taking the title at the 2022 FORMULA 1 JAPAN GRAND PRIX, with four races remaining.