“Google basically pays Apple a millionaire not to launch its own search engine”

A lawsuit wants Google to stop paying Apple for being the default search engine for its devices.

We have known for a long time that Google pays a real millionaire to Apple so that its search engine appears by default on devices such as the iPhone, iPad or Mac. It is estimated that diffractions reached 15,000 million in 2021 and that it could reach $ 20 billion in 2022.

But nevertheless, no company gives the real figures, all are estimates. But a new class action lawsuit wants the payments between the two companies to be disclosed, as they allege that this agreement violates antitrust rules.

The complaint accuses Google and Apple of the agreement whereby Apple would not compete in the Internet search business against Google […] and asks for a court order banning the non-compete agreement between Google and Apple

Basically, the lawsuit alleges that Google’s payment of these huge amounts to Apple means that the apple company does not consider launching its own search engine. Something that is Harmful to both competing search companies and companies that serve ads on Google and users themselvesas they will be indirectly harmed because higher advertising costs will be reflected in higher product prices.

Apple Google

Apple and Google, very profitable partners

Filed in California court earlier this week against Apple, Google and their respective CEOs, the lawsuit alleges that the two companies have a non-compete agreement in the Internet search business that violates the antitrust laws of the United States.

Apple and Google are “a duopoly that limits competition” according to the United Kingdom

A lawsuit that can reveal a lot of information

We do not know if the lawsuit will prosper, although it could clarify what the specific payment that Google makes to Apple is. This is estimated to be the largest payment Google makes to any business and could represent up to one fifth of Apple’s annual earnings.

Apple and Google would likely argue that the payments are for Google to remain the default search option, and that users can select other search engines in Safari such as Microsoft’s Bing, Yahoo, and independent search engines DuckDuckGo and Ecosia.

Apple and Google forced to eliminate these types of games in Korea

On occasion it has been rumored about the possibility of Apple launching its own search engine, something that could completely blow up the market. However the hefty amount that Google pays each year makes it a difficult decision to make. We will see what the judges think.

Related topics: Google

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Reference-ipadizate.com