The New York Times acquires the most viral app of the moment

On By Garmin Philip

The word puzzle app is fully compatible with The New York Times’ signature game offering!

Apple, Microsoft or Meta are not the only ones that know how to take advantage of the business of buying small technology companies. This week The New York Times ha comprado Wordle, the most viral app of the moment. The negotiation has exceeded one million dollars and will become part of the media giant’s gaming offering.

According to The New York Times announcement, Wordle first appeared in a simple website and ad-free in October 2021, and had 90 users on November 1. The number rose to 300,000 in the middle of this month, and millions now play the game daily.

According to Will Shortz, editor of the New York Times Crossword in addition to its attractive interface, Wordle differs from similar proposals due to the daily limit of the games and the short time it takes to play it. The latter, a detail “perfect for our time when people have short attention spans.”

Wordle changes hands three months after its launch

According to the announcement, The New York Times paid “an undisclosed price in the low seven figures” to acquire Wordle. The game was first developed by Josh Wordle, a Brooklyn-based software engineer.

“I have long admired The Times’ approach to the quality of their games and the respect with which they treat their players. Their values ​​align with mine on these matters and I am delighted that they will be the stewards of the game going forward.”

After the transaction with The York Times, Wordle has shared through his Twitter account that “no changes will be made to your game” And they work to make sure “keep wins and streaks”.

Until now, Wordle does not have a native application for iOS or Android, but it is expected that by join the New York Times Crossword game app offer be much more practical and consequently add more followers.

Related topics: Applications

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Reference-ipadizate.com